Google Adwords Setup

Setup google adwords conversion data based on your adwords account. Now your data will track back to adwords so you can establish which ads are converting customers and which are not. You may check the ‘Google Remarketing Only’ section to track the data only at the remarketing level.

Also, be sure to go into each product and edit them.  There are settings with in each product that you can customize for merchant setups.

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