Google Merchant Options allow you to specify the google meta data that is required if going to move toward a google listed merchant product. Not all products sold have GTIN/MPN bar codes and are available to be listed on Google merchants, but if you do, then we give options to access here.
Special Note: These value are typically left blank and does not effect overall Search Engine Optmization. Your site and products will still be indexed as usual pages and searchable without values here.
To edit be sure to review the valid values available on Google’s website. They are consistently evolving so be sure to check there for status.